Quick Clicks
Logo Downloads
Logo Color
Logo Applications
Stationery
Business Cards
Advertisements
Brochures
Signs
Web sites
More Applications
Logo Specifications
FAQs
Contact Us
Terms of Use
Privacy

About VIP


This section contains general information about the Smithsonian’s Visual Identity Program.

Download Logos


Download “Smithsonian Institution,” museum, research center and program logos in a variety of formats.

Logo Specifications


In this section, you will find information on typeface, colors, exclusion zone and other important specifications.

Templates


Download templates for business cards, letterhead, envelopes and more.

Need Help?


Contact the Office of Public Affairs for help using the logo or this Web site.


Quick Tips

Sunburst NEVER stands alone



Sun is NEVER black



Exclusion Zone of space around the Logo



The Logo has “locked-in” specifications



Which logo do I use?



Transparency