Legacy Lockups

There’s a lot of value gained when a museum creates its own brand. They appeal to nuanced audiences while acknowledging their place in the Smithsonian family. However, while there is value in these custom graphic identities, they don’t always work.

For that reason, the following lockups are available for every museum, research center, and educational unit associated within the Smithsonian. This allows every branch of the Smithsonian to have a logo available for use if needed. These logos are great for stationery, outreach materials, research papers, etc.